Yesterday, we announced our acquisition of MainStreet.com, and I want to explain why this matters for small businesses across America.

I've seen firsthand how small businesses struggle to compete with big corporations. The gap isn't just about money—it's about access to technology. When large companies have teams of experts finding every tax break while local shops waste hours figuring out basic accounting, the system isn't working fairly.

What MainStreet Does for Small Businesses

MainStreet uses smart technology to scan through thousands of pages of tax code to find savings for small businesses.

Their system identifies tax credits most accountants miss, saving the average small business customer over $100,000 per year; since their founding, SMBs have saved a total of over $200M using MainStreet. That's money that can go toward hiring, growth, or simply keeping the lights on during tough times. 

For example, one tax credit, the Work Opportunity Tax Credit (or WOTC) can be unlocked only within 28 calendar days of a new employee’s start date.

‍According to the IRS, the WOTC is worth up to $28,000 in tax credits for small business owners, yet US employers leave an estimated $2-$5 billion dollars every year in unclaimed credits.

Think about it: the government sets aside billions in tax credits every year, but most small businesses don't claim them because the process is too complicated.

MainStreet solves this problem with technology that makes finding these credits simple and accessible.

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Building Our Bench Strength

This move builds on our previous acquisition of Bench, which strengthened our bookkeeping services.

By combining MainStreet's tax expertise with Bench's bookkeeping capabilities, we're creating a complete financial platform that gives small businesses the same advantages big corporations have enjoyed for years.

Small business owners are already wearing too many hats. They don't have 40 hours to research tax credits when they're busy serving customers, managing employees, and keeping their businesses running.

Our platform handles the complicated financial work automatically, giving owners back their most valuable resource: time.

‍Leveling the Playing Field for SMBs

For too long, small businesses have been at a disadvantage. Large corporations have the resources to hire specialized firms to maximize their tax advantages, while small business owners often leave money on the table because they lack access to the same expertise.

We're changing that. With MainStreet's technology, even the smallest business can identify and claim every tax credit they deserve. The best part? MainStreet only gets paid when they actually save you money, proving they're truly on the side of small businesses.

‍Why This Matters for American Entrepreneurs 

Small businesses employ nearly half of all Americans and generate about 44% of our economic activity. When small businesses thrive, communities thrive. Money saved through tax credits gets reinvested locally—creating jobs, supporting families, and building stronger neighborhoods.

What's good for MainStreet is truly good for America. When small businesses can compete fairly with big corporations, we all benefit from more choices, better services, and stronger local economies.

Looking Forward: What’s Next For MainStreet

This acquisition isn't the end of our journey—it's just the beginning. We're building a platform that gives small businesses all the technological advantages previously reserved for big corporations. From bookkeeping to tax optimization to accessing capital, we're putting enterprise-level tools in the hands of every small business owner.

To the millions of small businesses still leaving tax credits unclaimed: we built this for you. The playing field between small and large businesses has been uneven for too long. 

Through cutting edge technology, we're finally starting to level it.